Getting started with Revenue Operations (RevOps)

RevOps is the alignment of sales, marketing and customer success operations across the full customer life cycle to drive growth through operational efficiency and keep all teams accountable to revenue.

Brand: What It Is, Why You Need One and How It Works

We all seem to know a brand when we see one, but we are often at a loss to define what it is, why you need one and how it works.

How to design engagement triggers and guarantee participation in your digital community

How do you sustain community participation? Wes Kao discusses how to understand the key elements of maintaining and growing digital community participation.

Why digital communities fail (and what you can do about it)

Wes Kao walks us through the top reasons your digital community might fail—and how to avoid these common mistakes.

All in the family: Nepotism in your company

Gregory Phipps discusses the consequences of nepotism and hiring family members in the workplace.

Mackenzie Health: leveraging digital infrastructure to create a more connected and integrated approach to care

Disclaimer: Architectural rendering reflecting current design concepts for the new Mackenzie Vaughan Hospital. Exterior colours and finishes may change with final design. This is the fourth and final installment of MaRS Market Intelligence’s month-long series on innovative hospitals in Ontario. According to the CEO and President of Mackenzie Health, Altaf Stationwala, the healthcare industry is … Read More

MaRS Impact Report

The information revolution that bridged the 20th and 21st centuries has, in just a few short years, changed the ways that people work and live. In 2005, recognizing the need for Canada to be at the forefront of this change, visionaries opened the not-for-profit MaRS Discovery District at the heart of Canada’s largest — and … Read More

Bridgepoint Active Healthcare: improving quality and satisfaction through design

This is the third installment of MaRS Market Intelligence’s month-long series on innovative hospitals in Ontario. To read the first, click here. A member of the Sinai Health System and affiliate of the University of Toronto, Bridgepoint Active Healthcare (Bridgepoint) embodies innovative architectural design in healthcare, serving to better meet the lifelong needs of people … Read More

Masters of Growth: Tips for founders—with Yung Wu

Being a founder can be one of the most challenging—yet transformational—experiences someone can go through. Yung Wu, CEO of MaRS Discovery District, offers his advice when it comes to leading a fast-growth company.

Women’s College Hospital: increasing efficiency while meeting demand

This is the second installment of MaRS Market Intelligence’s month-long series on innovative hospitals in Ontario. To read the first, click here. In 2005, Women’s College Hospital (WCH), located in downtown Toronto, became the first independent, academic ambulatory care hospital in Canada. Since then, the institution has been a leader in solving some of the … Read More

Mergers and Acquisitions: the process—with Tim Botham

Tim Botham, Managing Partner at Aqua M&A, walks through the typical acquisition process for tech startups.

Breaking the mould: the transformation of Ontario’s hospitals

Disclaimer: Architectural rendering reflecting current design concepts for the new Mackenzie Vaughan Hospital. Exterior colours and finishes may change with final design. This is the first installment of MaRS Market Intelligence’s month-long series on innovative hospitals in Ontario. Introduction As Canadians, our healthcare system is a focal point of our society. It was designed on … Read More

Mergers and Acquisitions: the basics—with Tim Botham

Tim Botham, Managing Partner at Aqua Mergers + Acquisitions, breaks down the basics of mergers and acquisitions.

Growth marketing basics on Facebook

Facebook basics — don’t overthink it. Jeff Goldenberg, Co-founder & CSO of Abacus, breaks down marketing on Facebook, including budgeting, key metrics and best practices. Hint: Collect email addresses.

Sales process: Selling to large organizations in complex sales cycles | Part 1

In a successful sales process, three types of currency are in play: price, credibility, and political. Taking your prospective buyer from fearful to hero is the key to sales success.

How to design a high-value community

To build a high-value community, startups need to co-create with their users & listen to their needs. Ensure your community benefits your users.

Finding the right time: How leading marketers redefine moments of assistance

Marketers are increasingly changing their approaches, now using signals to deliver relevant marketing experiences that match consumers’ moments of intent. This article originally appeared on Think with Google.

Masters of Growth: Interview with Hossein Rahnama, Founder and CEO, Flybits

In this Masters of Growth interview, we talk to Hossein Rahnama from Flybits Inc. This series is a window into the minds of some of Ontario’s most successful business people.

Scenario planning for strategic decision-making

Scenario planning is a core method in strategic foresight. A way of rehearsing for the future, scenario planning stretches our perceptions & accounts for a range of futures, which helps us make better decisions.

Taking your Series A pitch on the road: Are you ready for prime time?

When it comes to financing, there’s less understanding about what Series A investors seek. Many entrepreneurs feel the waters get murky after angel funding and VC seed rounds.

Chart and maximize board performance

A board’s collective contribution is second only to executive leadership in steering the company in the direction of success. It’s a partnership.

What’s the right board size and structure?

Effective board governance is a necessary element in building shareholder value.

How do you appropriately compensate board members?

When speaking with early- and growth-stage founders and CEOs, questions commonly arise around how to appropriately compensate board members.

Building your board? Don’t build in mistakes

Frequently startups make common mistakes that prove detrimental to the effectiveness of their board.

Recruit and build a board that might fire you!

Board governance is as a necessary element of building shareholder value.

Caring about your employer brand will save you money

Employer branding is all about positioning yourself against your competitors for talent.

What are weak signals of change?

Knowing how to recognize weak signals of change—indications that changes may be taking place in milieus (e.g., social, political) that surround your business—will help your startup.

How to scan for weak signals of change

Scanning for weak signals of change is a technique for sensing events and trends that may evolve to have a significant impact on a business.

Scaling your business—with Marc Castel from Fiix

When scaling your business, you need to consider a wide variety of factors, including talent, capital, and product-market fit. Marc Castel, CEO and Co-Founder of Fiix, tells us how he scaled his company and who helped him along the way.

Understanding the Ontario Health Technology Market with William Charnetski

William Charnetski, the Chief Health Innovation Strategist for Ontario, explains below the state of the health technology market in Ontario and how OCHIS is working to build and support the health innovation ecosystem in the province.

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